Your Local Business Is Getting Noticed: 1,200+ Times Monthly
Did you know that an average local business's Google Business Profile receives over 1,200 views monthly? Your business is being seen, but are you making the most of these opportunities?
The numbers are clear. According to BrightLocal's 2024 Local Consumer Survey, 56% of customer actions result in website visits after viewing a business profile. Google data shows that business listings with complete information receive 7x more clicks than incomplete ones. The average listing has 11 photos, but top-performing businesses have 25+.
Google Business Profile (GBP) tracking metrics offer insights that can transform your local marketing. Bright Edge research shows that businesses actively managing their GBP grow 70% faster than competitors who don't. According to Moz Local Search Ranking Factors, profile completeness impacts your visibility in searches.
Here are three simple ways to use this information:
Update your profile completely. Fill in every section - description, services, hours, and attributes. Add new photos monthly. According to Google, businesses with complete profiles appear in 70% more searches.
Track your profile views and actions. Check weekly which searches bring people to your profile. Notice which actions they take (calls, directions, website visits). Use this data to improve what isn't working.
Respond to every review within 24 hours. ReviewTrackers research shows businesses that respond to reviews earn 35% more revenue. Thank positive reviewers and address concerns professionally.
These 1,200 monthly views represent real potential customers looking for businesses just like yours. Don't let them slip away.
